Perceptions of Tesla RoboTaxi & Homes

November 20, 2024
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Perception of Tesla Robotaxi & Homes Header

How ready are Americans for Tesla's tech-driven future? With advancements like Tesla Robotaxi and Tesla Homes, the company is pushing boundaries in both transportation and housing. To understand public sentiment, we surveyed Americans and also zeroed in on gig workers. Learn what they think about the benefits, risks, and challenges of these developments and what the future could hold for autonomous travel and sustainable living.

Key Takeaways

  • Over 1 in 2 Americans would ride in Tesla's self-driving Robotaxi.
  • 1 in 4 Americans would prefer a Robotaxi over a traditional rideshare.
  • 1 in 4 Americans avoid Tesla's technology due to their opinions on Elon Musk.
  • Nearly 1 in 5 Americans are open to selling their vehicle and relying on Robotaxis.
  • 65% of gig workers are confident that RoboTaxis will not impact their job security.
  • Over 1 in 2 gig workers think Robotaxis could start impacting job security in the gig economy within the next 3 years.
  • Over 1 in 4 Americans would consider selling their home to buy a Tesla Home.

Comfort and Trust in Robotaxis

This section explores public sentiment toward Tesla Robotaxis, including trust levels, generational preferences, and safety perceptions.

Perceptions of Tesla Robotaxis.

Public adoption of autonomous vehicles is already underway, as nearly 1 in 10 Americans reported having taken a ride in a self-driving taxi. While 55% of Americans were up for a ride in a Tesla Robotaxi specifically, nearly half (45%) said they would only feel comfortable using them for short commutes. Just 3% were open to using Robotaxis for long-distance travel, while 24% were comfortable with them for both short and long trips.

Generations showed different levels of interest, with 71% of Gen Z respondents expressing excitement about using a Robotaxi — the highest among all groups. Baby boomers were the least enthusiastic, with just 36% showing interest. They were also the most likely to avoid Tesla's technology entirely due to their opinions about Elon Musk.

Despite this, trust in Tesla Robotaxis appears strong overall. Tesla ranked as the most trusted autonomous taxi provider when compared to other companies like Ford, Amazon, and General Motors. Another 38% of respondents also said they would feel safer in a Robotaxi at night compared to a traditional human-driven taxi, Uber, or Lyft.

However, some were skeptical about its safety, as 42% of Americans said they would not allow their family members to ride in a Robotaxi.

Adopting Self-Driving Taxis

We next explore how Americans view the adoption of Tesla Robotaxis, including what they think are these vehicles' top benefits and biggest challenges.

Barriers to adopt Robotaxis.

About 1 in 5 Americans, including over 1 in 4 Gen Z respondents, said they would consider selling their current vehicle in the future to rely on Robotaxis as their primary mode of transportation. However, broader adoption may hinge on incentives, as 63% of Americans said they would be more likely to try a Robotaxi if the government offered discounts or subsidies.

Many Americans view Robotaxis as a potential environmental boon. A significant 60% believed that widespread adoption of Robotaxis could help reduce carbon emissions. Yet, not all types of autonomous vehicles are welcome on the road. Nearly half of Americans opposed the use of self-driving semi-trucks on public roads.

Economic implications were also a focus, with 37% of respondents predicting that Robotaxis could greatly reduce or replace traditional ride-sharing jobs. A quarter of Americans also preferred rideshares with human drivers to Robotaxis.

What Gig Workers Think About Tesla Robotaxis

Let's now explore how gig workers feel about Tesla Robotaxis and how they think autonomous taxis will impact their jobs.

Gig worker perspective of Robotaxis and job security.

Some gig workers are worried about the future of their roles: 2 in 5 expressed fear about the introduction of Robotaxis. Over half (51%) believed Robotaxis could start impacting gig work job security within the next three years, and 43% predicted that the introduction of Robotaxis would slightly decrease wages within the gig industry. Despite their concerns, nearly 70% of gig workers were not actively seeking alternative employment.

Gig workers' trust in self-driving technology was evenly split, with 41% expressing trust and an equal percentage expressing distrust. Some gig workers see potential benefits, with 24% believing that self-driving technology could be safer than human drivers.

About a quarter of gig workers (24%) viewed the future of the gig economy positively, anticipating that Robotaxis might create different job opportunities. Over 3 in 5 gig workers were open to reskilling or pursuing training for a new role if automation reduced ride-share opportunities.

Interest In Tesla Homes

Tesla's vision for sustainable living has sparked curiosity, particularly among younger generations. This section reveals how interested Americans are in Tesla Homes and why.

General public appeal of Tesla Homes.png

More than a quarter of Americans said they would consider selling their home to buy a Tesla Home. Gen Z emerged as the most enthusiastic generation, with nearly 60% expressing interest in owning a Tesla Home. Their enthusiasm extended to their budgets, as Gen Z respondents were willing to spend an average of $1,600 per month for these futuristic dwellings — the highest amount among all age groups.

Beyond living in a Tesla Home, over 15% of Gen Z viewed it as an investment opportunity. This interest shows the potential for Tesla Homes to attract younger buyers eager to embrace cutting-edge technology and environmentally friendly housing solutions.

Looking Ahead: Balancing Innovation and Adaptation

Tesla's innovations inspire both excitement and caution, with younger generations embracing the possibilities of Robotaxis and Homes while trust and safety concerns linger for others. As automation reshapes industries like gig work and sustainable living, addressing these concerns, affordability, and environmental benefits will likely be key to driving adoption and transforming the way Americans live and move.

Methodology

We surveyed 800 Americans to explore their perspectives on Tesla's Robotaxis and Tesla Homes. The average age was 40; 49% of respondents were women, and 51% were male. Generationally, 11% were baby boomers, 22% were Gen X, 49% were millennials, and 18% were Gen Z. We also surveyed 200 gig workers to explore their perspectives on Tesla's Robotaxis. Their average age was 39; 40% of respondents were women, 49% were male, and 1% were non-binary.

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Fair Use Statement

Feel free to share this study on Tesla robotaxis and homes with your audience for noncommercial purposes. We kindly ask that you link back to this page to provide access to our full findings and methodology.


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