How about predictive analytics coming to trucking?

Truck driver on the job Photo credit: Foter / CC BY-SA


Big fleets are already using it, but maybe your trucking business can also benefit from it?

The concept of predictive analytics is clearly illustrated in the 2011 movie Moneyball. A baseball team manager is persuaded by a nerd to start selecting his players according to their promising statistics, even if they are not famous at the moment.

How can you apply this in trucking? It’s about pinpointing the good drivers who should be motivated before they decide to leave and spotting the ones that are likely to make mistakes. Criteria that have been considered in such analytics include ECM readouts, as well as psychological factors such as financial and other pressures.

Still, if you are applying such data-based predictions in your fleet, you should be careful in your conclusions. It’s all about good testing and sound judgment.

Read the source article at Overdrive Magazine

Eric is the Chief Marketing Officer of JW Surety Bonds. With years of experience in the surety industry, he is also a contributing author to the surety bond blog. He has held a range of different roles within the surety industry, from agent assistant to bond issuer, which gives him a unique insider perspective on surety related topics.

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