JW Surety Bonds will be closing at 12:00 p.m. EST on Wednesday, November 26, 2014 and remain closed through Friday, November 28, 2014 for Thanksgiving. We will reopen Monday, December 1, 2014 at 9:00 a.m. EST.
Wishing you all a wonderful Thanksgiving holiday!
This post is an entry for our $25,000 scholarship contest. The post was created by Drake Hills and may not always reflect the views of JW Surety Bonds.
For 200 years, boxing has been one of the world’s favorite sports attractions. Throughout the world, the sport brings great anticipation, excitement, and entertainment to its viewers. All of this is generated by a professional who knows what the people want to see, and who makes it his business to know the skill levels of the various fighters who, when they make their way into the ring, can draw the most attention and cause the crowds to gather and become the anxious viewers for the big fight night.
The promoter —an intelligent businessman or businesswoman who is an expert in generating interest in sporting events – does exactly that…pairs two fighters, schedules a match, and then puts the word out to create a buzz on social media, television, radio, etc. for the match to be watched by millions of people in many countries across the world.
For starters, once a fight is officially planned, the promoter must be confident and dedicated to his plan to make one night a night to remember. There are various ways of getting the word out, and they vary widely in method as well as in cost. For instance, many promoters use guerrilla marketing: flyers, flash mobs, internet, and street art. These methods are typically done at a relatively low cost. But other much more expensive methods include TV ads and billboard signs.
In the industry of boxing promotions, there’s only one man who stands above all the rest. His name is Don King. As one of the most notable promoters of all time, he coined the phrase “Only in America”, and has been successful in promoting fights for some of the most famous and successful fighters of all time, such as Muhammad Ali, George Foreman, and Mike Tyson. Being a boxing promoter was only part of his act. Don King quickly became an American icon after his successful promotion of the Muhammad Ali vs. George Foreman fight in 1974. Some say a promoter gets as much exposure as the professional boxers themselves. There are interviews, special guest appearances on talk shows, radio stations, and even celebrity parties. Don King had all of that and more. He would later star in movies during the Mike Tyson era. King starred or was reflected in movies like: Teenage Mutant Ninja Turtles III, Rocky V, Devil’s Advocate, and The Great White Hype.
Promoters often advertise their brand as a result of their own individual personalities and functions they host, marketing the events under a consistent name. Not all promotions stop when fights are not in the making. Even during the “offseason” so to speak, promoters are still building their brand to a point where one tweet or poster can either establish charisma or ignite controversy throughout the world; either way, they’re still creating their brand. Promotion has been an underground industry, with companies operated by one or several well-connected charismatic individuals, often working part-time.
However, the growth of boxing promotions continues to build, most notably Golden Boy Promotions founded by East Los Angeles native, Oscar De La Hoya. He has signed numerous fighters under him. Two of his fighters recently contended for a championship belt under the Floyd Mayweather vs. Marcos Maidana II fight in September 2014.
At the end of the day, promoters need to hold a neutral position to ensure that the fight itself is advertised and promoted fairly for both parties although that can be difficult because one of the fighters could be signed to that promoter’s organization. Boxing promotion is important to the sport itself and is a big contributor to the success and popularity of the sport today.
Hernandez, Josuee. “Best Promoters in the History of Boxing.” Bleacher Report. Turner Sports Network, 16 Aug. 2011. Web. 30 Sept. 2014
“Don King”. Encyclopædia Britannica. Encyclopædia Britannica Online.
Encyclopædia Britannica Inc., 2014. Web. 07 Nov. 2014
Golden Boy Promotions – About Us. Golden Boy Promotions – About Us. Golden Boy, n.d. Web. 30 Sept. 2014.
“Don King (boxing Promoter).” Wikipedia. Wikimedia Foundation, 11 June 2014. Web. 30 Sept. 2014.]]>
As you may have noticed, our bond agency has decided to change our company logo. No worries; we’re still the same exact agency. The reason for the logo change was to better represent our company and its Bucks County, PA origins.]]>
This post is an entry for our $25,000 scholarship contest. The post was created by Tom Rogers and may not always reflect the views of JW Surety Bonds.]]>
This post is an entry for our $25,000 scholarship contest. The post was created by Miguel Villalobos and may not always reflect the views of JW Surety Bonds.
This post is an entry for our $25,000 scholarship contest. The post was created by Paloma Ruiz-Ramon and may not always reflect the views of JW Surety Bonds.
David McNew/Getty Images
The news is all over the marijuana business, with headlines such as “Big Money Bets Weed Will Bring in the Green”. More people than ever are getting high and paying large amounts to do so – $29.7 million to be exact. With a loyal following of customers in states legally allowing the sale of retail marijuana as well as medical, jumping in to this rapidly expanding market is almost as easy as taking a hit.
However, as a prospective business, you should focus on four main questions about how you can start your company and weed out the competition.
As a grower, you will need high quality supplies such as grow lights and proper soil regulating instruments. This can get quite expensive for larger operations; however, you are also the first in line of marijuana sales. The hundreds of retail dispensaries have a growing demand for high quality weed, making cultivation of marijuana very profitable.
Retail stores are more publicly oriented and must be friendly and conveniently operated to draw in customers. Stores can sell both medical and retail products, but must have licenses for both. If you are looking for a way to help patients and provide a safe, regulated recreational substance to consumers, dispensaries are the way to go. Retail stores also require fewer personnel and have a more straightforward operation.
If neither of these options sound appealing, you can always create marijuana-related apps. There are hundreds of successful apps that rate strains, provide dispensary reviews, and tell you where the best prices for weed can be found.
For both growing and store operations, taxes can take a large chunk out of your time. Excise and sales taxes must be filed, as well as property and license fees to legally sell marijuana. These expenses can become very burdensome for new businesses, although the payoff is usually great. Check the state marijuana website for more information on specific taxes.
Due to the novelty of the marijuana business, marketing is key to bringing in customers. How will you set yourself apart from other dispensaries or growers? Developing a name brand and signature style could draw in more people, allowing you to sell more of your product.
Make sure you have a viable marketing plan to present when starting your business, as well as a target customer base for your advertising.
Currently, the only states that offer retail marijuana are Washington and Colorado. If you already live in one of these states, congratulations! If not, you should consider the medical marijuana industry, which has a wider range of states that have legalized medical use.
These two states also have fairly strict laws to regulate the sale of marijuana, so be sure to prepare your business for these rules.
The future of the marijuana business is uncertain, but it’s almost guaranteed to continue to grow.]]>